1.
Natalie F, Anggriani R, Faerrosa L. THE INFLUENCE OF BRAND AWARENESS AND BRAND ASSOCIATION ON NETFLIX BRAND EQUITY THROUGH BRAND LOYALTY. isc-beam [Internet]. 2024Sep.12 [cited 2026Feb.27];2(1):1840 -1858. Available from: http://103.8.12.212:33180/unj/index.php/isc-beam/article/view/46601