The Influence of Fintech Payments, Financial Behavior, Lifestyle, on The Consumption Behavior of Generation Z In Palu City
english
Abstrak
This study aims to determine the effect of Fintech Payments, Financial Behavior and Lifestyle on consumption behavior in generation z in Palu City and the data used is primary data. The method used in this research is a quantitative method with a research sample using purposive sampling which amounted to 60 samples. The analysis method used multiple linear analysis, test F and T test. The results of this study indicate that Fintech Payments, financial behavior and lifestyle have a positive effect on consumption behavior simultaneously. As well as fintech payments have a positive effect on consumption behavior partially, financial behavior has a positive effect on consumption behavior partially
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